WHO WE ARE

At Gen Con LLC, our mission is to create the world’s greatest place for tabletop gaming. At the core of what we do is producing the largest consumer hobby, fantasy, science fiction, and adventure game convention in North America, held every year in Indianapolis, IN. Gen Con, “The Best Four Days in Gaming,” is 70,000 attendees, over 520 exhibitors, and 20,000 ticketed events, operating 24 hours per day, in over 1.2 million square feet of event space in the Indiana Convention Center, Lucas Oil Stadium, and many surrounding hotels. Just as new technologies and a larger, more diverse set of audiences are driving change in the games we play and how we play them, we dedicate ourselves to creating and adopting the best tools and practices possible to support and showcase tabletop gaming culture wherever gamers gather, be it in the physical space of a convention center or in the digital space of our social media communities and streaming channels.

WHAT WE'RE LOOKING FOR

Reporting to and working closely with the Head of Marketing, you will be our expert marketing coordinator— managing relationships with contractors, key stakeholders, and marketing assets to provide engaging content for Gen Con.

WHAT YOU'LL DO

• Orchestration of communication across all channels, web, email and socials. Proactively analyzing and optimizing to build an engaged community around Gen Con and tabletop gaming.
• Management of contractors (copywriter/editor(s) and graphic designer), publishing schedule, and coordination for all outbound content.
• Use data insights to develop and evolve marketing activities and tactics to support key objectives.
• Assist with planning and implementing PR, advertising, and communication campaigns and strategies.
• Interface with key stakeholders for all of Marketing’s publishing needs.
• Assist in managing the marketing show office during the convention; duties will include daily website and newsletter updates, cataloging and organizing convention photo and video assets in Dropbox, overseeing photography contractors, and creating shot lists.

WHAT YOU BRING TO THE TABLE

• A “systems thinker”: someone who understands that they are a key part of building and engaging a content management system.
• Proven work experience as a marketing manager, content manager, marketing operations manager, or similar role.
• Tech savvy and comfort with deciphering Google analytics.
• Business acumen/language — you can seamlessly adjust with our B2B clients and our creative writing B2C needs.
• You can stay flexible, grow from your mistakes, and rise to a diverse set of challenges.
• Are energized by working in a distributed work environment and can act with a high level of autonomy.
• You relate well to all kinds of people ---up, down, and sideways, inside and outside the organization; with a deep knowledge of how to get things done in an organization made up of diverse viewpoints.

BONUS POINTs

• Knowledge of Gen Con a plus or have attended Gen Con before.
• Interest in tabletop gaming and geek culture.
• Event or convention management work experience.
• Working knowledge of AP Style Guide.

WORKING AT GEN CON

This is a salaried position paying $65,000 - $85,000 DOE per year and requires paid travel to Indianapolis, IN to work the convention, as well as potential paid travel (depending on location) three other times per year for planning meetings.

Gen Con supports a fully distributed workforce, with employees working remotely across the United States.

Send your resume and cover letter to [email protected]. Applicants only, please. No recruiters or agencies.